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10/10 concept project

SZRONcar detailing studio · Białystok

Visitors scrape the frost off the paint themselves and see the studio’s work before they come.

Concept project — how I would build a website for a business in this field: car detailing studio. The business and its details are fictional.

SZRON website on desktop — screenshot of the live site
SZRON website on a phone — screenshot of the live site
Field
car detailing studio
City
Białystok
Languages
PL / EN
Year
2026
Speed
98/100 · 100/100

01The challenge

A detailing studio sells a result that words cannot describe: “mirror-like paint” sounds the same from everyone. Clients want to see what they will get, what it costs and how to book. This is how I would build a site for a detailing studio in Białystok, where winter is hardest on car paint.

02What I did

  1. Scrape the frost, see the paint

    The first screen shows paint covered in frost. A cursor or a finger scrapes it off and reveals mirror-like paint underneath. Every driver knows the move from a winter morning — nothing needs explaining.

  2. Before and after from a single shot

    Paint correction, upholstery, glass and wheels: each pair is exactly the same shot, checked down to the pixel. The slider shows the difference, not two different photos.

  3. A quote in half a minute

    The client picks the car size and services, and the site shows the price and time at once. One click leads to a form with their choice already ticked.

  4. One brand, website and video

    The site plays a short video, “5 things before the frost” — the same one the studio would post on Instagram. The tips are also in text, for those watching without sound.

  5. Winter, live

    The header shows the real temperature in Białystok, and the footer freezes before your eyes. The site lives the season in which the studio is busiest.

03Result

Twelve pages in Polish and English, fast despite the effects: 98/100 on mobile and 100 on desktop, accessibility 100/100. All photos and the video are AI-made and labelled.

Speed in Google’s test (out of 100)

98phone

100desktop

measured:

04DNA card

What the finish is made of

Click a color, typeface or corner style to strip it from the preview. What remains is the bare structure — the same one every website of mine stands on.

Colors

Heading typeface

Corner radius

05Found on Google

How customers find this website

  • The title says what and where: car detailing in Białystok, and the description lists the services people search for.
  • The Polish and English versions are linked, so everyone lands on their own language.
  • A link shared on social media shows a preview with the paint half covered in frost.
  • The demo is hidden from search engines, because the studio is fictional.
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